Thama was born from both a personal journey and a clear need. I grew up in the Netherlands, but now call Nairobi home.

With a natural interest in fashion and a background in retail and marketing, I quickly noticed a gap in the Kenyan fashion scene. It was surprisingly hard to find clothing that felt elegant, comfortable and versatile enough for daily life in this dynamic and vibrant country.

I wanted pieces I could wear to a dinner night out, on a family trip to Kenya’s stunning coast, or while navigating Nairobi’s red-earth streets. Clothes that could carry me through all of it - without overthinking, without fuss. That realization became Thama.

The name comes from the Swahili word thamani, meaning “value” or “precious”. It represents the confidence that comes from wearing thoughtfully designed clothing and the importance of pieces that truly support you every day.

Rooted in Nairobi, Thama creates high-quality pieces that balance elegance, comfort, and simplicity. Our philosophy is simple. Our designs are made to stay, not to shout. Each piece is created to move with a woman’s own rhythm, making her feel beautiful, confident, and  powerful - every single day.